# The merchant dashboard

The dashboard opens on today, with a seven-day summary beside it. It shows how many customers came in, how many stamps or points were given, how many rewards were used, and what you sold. Every number comes from something that was actually recorded.

Source: https://fidella.app/docs/analytics/the-merchant-dashboard
Last reviewed: 2026-08-30

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Built to be trusted during service rather than to be comprehensive.

## What it shows

Today's headline figures, then a seven-day rollup of the same categories so you
can tell whether things are rising or flat.

## Every number comes from a record

What was scanned, and what was sold. No guesses about who might come back, no
estimated revenue, no marketing claims. Everything on the screen can be traced
back to something that happened.

## It will not exactly match your bill

The dashboard shows whatever period you picked, and it counts your staff. Your
bill covers a full month and leaves staff out. Use the billing page when you are
checking an invoice.